Many businesses are put up and founded for the basic purpose of finding
a solution to a problem, making things easier, simplifying complicated
situations, providing a service or product needed and giving customers
and clients a sense of being attended to. From this list of business
purposes and missions and objectives, probably the most basic is the
one that provides a solution to a problem.
The customer's and client's dilemma
Often, the client's or customer's dilemma appears big and feels as if
it there is a big obstacle or challenge to tackle. But if we focus
not on our self-interests or the business in general but rather be more objective
and really concentrate on what problem the customer or client wants to
be solved, then we can find a solution. Often the solution is not
obtained by ourself alone but also through the help of other people
- either connected with the business, direectly or indirectly. But to
find solutions to problems, we have to be creative and persistent in
our solving. In the process of finding the solution, we also learn
so many things and we often feel surprised that there are really many
resources to be tapped. The important thing is persistence, and a
strong will to solve the problem. Once we find the solution we are
searching for, we have continued the life of our business, and in so
doing, raise it a level and degree higher in terms of its ability
to look for solutions to the problems of our clients and customers.
Simplify the search for a solution
Sometimes we compound the difficulty of finding a solution by having
too complicated motives and intentions included in what we want to accomplish. For
instance, when we want to find the solution to our client's problem,
we usually opt for the perfect and total solution. This will truly indeed be a
big challenge and a big account to fill. Since many business owners have
already a lot to do, they can either do two things: either delegate it
to an employee who can find the perfect solution, or if the solution needs
an emergent and urgent response, then opting for a simple but not
'perfect' solution, can be considered the 'perfect solution'. Simple solutions are
really what most clients and customers want. Those who want the
perfect solution often run into complications. And these clients often
need more attention and expect a level of service excellence from the business.
When persistence fails, humility succeeds
We have to be realistic at times also. If by our persistence and
strong-willed desire to succeed and solve the problem, we have arrived
at an impasse, then we have to be humble and accept the fact that
we are limited. That is why we are not the only business around. Other
businesses are there to provide what we cannot provide. In the business
world, we are also a community - with each business entity contributing
its share of servicing the society. And if there is no other business
that can seem to provide the solution, then usually there are people who
God gifts with the intuition and the intelligence to invent or innovate
a product or system that can provide a new solution. The Lord gives us
the gift of knowledge and intelligence to progress our human civilization.
He wills that we create and build, for this is His power that He shares
with us.
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